Digital marketing is a powerful way to grow your business in 2020. Why should you invest in a digital marketing campaign? Considering there are nearly 250 million internet users in the United States, meaning more than 72% of the population has
Whether your business is a large multinational corporation or a fledgling startup, Search Engine Optimization, or SEO, plays a crucial role in digital marketing. It is one of the two main pillars upon which most online marketing campaigns are built
Content marketing forms an important part of any digital marketing strategy. Studies have shown that roughly 70% of people would rather get information about a company from articles or blog posts than through traditional marketing methods. Content marketing involves creating and
The internet is becoming an increasingly big and important part of our daily lives. Smartphones, smartwatches, smart cars, even smart appliances are all making us more connected. As marketers, this presents huge opportunities to leverage this powerful communication tool to
The Best Chiropractic Marketing Strategies to Get More Patients As a chiropractor, one of the most-often-asked questions is how to get new chiropractic patients. Without new patients, your business can’t grow and it’s simply not sustainable to rely on current or
Search engine optimization (SEO) has been proven to play a big role in driving not just more traffic, but more quality traffic to your website. More quality traffic leads to more conversions and thus more revenue. But did you know
Social media has drastically changed the online marketing landscape over the last decade or so, with Facebook, Twitter, and Instagram becoming invaluable tools for marketers to promote brands. But not all social networks work well for every kind of business.
Google and Facebook are two of the largest online advertising platforms on the internet. They each have billions of monthly users that advertisers can target via their respective advertising system. Since both Facebook and Google serve predominantly pay-per-click (PPC) advertising,